Privacy policy.

Last updated: November 2025

Smart CFO (“we,” “our,” or “us”) is committed to protecting your privacy. This Privacy Policy explains how we collect, use, and safeguard the personal information you provide when using our website https://www.smartcfo.co.uk or joining our waitlist.

1.

Information We Collect

We collect personal information that you voluntarily provide when you:

  • Join the waitlist or subscribe to updates.

  • Contact us through email or forms on the website.

The information may include:

  • Full name

  • Email address

  • Company name and size

  • Country or region

We do not collect sensitive financial data, payment information, or login credentials at this stage.

2.

How We Use Your Information

We may use the information we collect to:

  • Send you updates about Smart CFO and product availability.

  • Notify you about early access or beta invitations.

  • Improve our communication and website performance.

  • Respond to inquiries or support requests.

We will never sell, rent, or share your personal data with third parties without your consent.

3.

Data Storage and Security

All data is stored securely on encrypted servers located in the United Kingdom and the European Union.

We implement appropriate technical and organizational measures to prevent unauthorized access, alteration, or loss of your information.

4.

Your Rights

Under the UK GDPR, you have the right to:

  • Request access to your personal data.

  • Ask us to correct or delete your data.

  • Withdraw consent at any time by contacting us.

To exercise these rights, email us at privacy@smartcfo.co.uk.

5.

Cookies and Tracking

Our website may use cookies to analyze traffic and improve user experience.

You can disable cookies at any time in your browser settings.

6.

Third-Party Services

We may use trusted service providers such as Google Workspace, Mailchimp, or analytics tools to manage communications.

These third parties comply with GDPR and are only allowed to process data as instructed by Smart CFO.

7.

Updates to This Policy

We may update this Privacy Policy from time to time. Any updates will be posted on this page with a new “Last updated” date.

8.

Contact Us

If you have questions about this Privacy Policy or our data practices, please contact:

📩 help@smartcfo.co.uk